WHAT IS PURRRR?What is Purrrr you ask? Well is many things, a place I share my creative self with you, it's also where I showcase my work and personal projects. I use this platform as my digital diary, art gallery, and fashion house. Why is Purrrr in Braille? Glad you asked… The last couple of years I’ve felt so uninspired with fashion and I felt that way because I caught myself moving with the masses, and by that I mean I wasn’t thinking for myself I noticed that I “liked” things that everyone else did, not because I genuinely loved it but because it was the popular thing to do. Through that, I noticed that I had lost the magic that fashion once gave me. Everything began to look the same and nothing really stood out. As I began to search for the creative in me I stumbled upon things that I absolutely fell head over heels over. Boom! There goes that spark I was looking for, suddenly I caught myself doing more and more research and making time to go to art galleries and broaden my taste of fashion and art. A feeling is what came over me something that I feel a lot of us lost along the way of what pop culture is, it's easy to get caught up on the what is the new “now”. I chose my branding around braille for that reason, I want to bring that spark back, I want to evoke an emotion from my viewer whether you love what I am doing or hate it, at the end of the day I made you feel something there for my goal has been reached. Hope you guys enjoy what I have in-store.
DEAD X ANRK RELEASE EVENTThe Dead x ANRK event was too chill, the spot was filled with creatives from all walks of life all coming together for one purpose. Free drinks were served all night as everyone mingled, snapped pictures and bought merchandise. At the event, one was able to purchase many of the items that are no longer available online along with some dope artwork and stickers. Every corner was designed to make you feel what the brand is about. Expect great things to come from the brand keep an eye out for its next release.
A RANDOM DAY IN NYCDon't you love that moment when you come across something in your close that you completely forgot about.. yeah me too! I could not resist the Alexander Wang x H&M collaboration, but then again who could? Pulled this little number out to hang out and bounce creative ideas with one of my good photographer friends Jeremy. In the middle NYC possibilities are endless we walked into a couple cool store's and shortly after ended up on a roof taking these dope shots. When hanging out with a creative be prepared for anything random, like running into FKA Twigs, while casually strolling the streets. This day was filled with unexpected adventures and going with the flow worked so well.
Dress: Alexander Wang x H&M
Shoes: Dolce Vita
IN THE MIDDLE OF THINGSIn the middle of things, is a story where the typical tomboy and the girly girl meet. Don’t mind getting down and dirty but damn sure wants to look good while doing so. Flawlessly prancing around in designer in the middle of a junk yard making everything look so good.
Katherine Mateo MODEL Katiria Powell THE FIT
Look 1: T by Alexander Wang Top Alice and Olivia Python mini Skirt| O2nd Vest H&M Hat| Zara Shoes| American Apparel Thigh Highs
Look 2: Dope Jacket| Sonia by Sonia Rykiel Gem Denim American Apparel sheer long sleeve top Sonia by Sonia Rykiel Bustier| Puma by Rihanna Creepers
SEEING DOUBLEImagine if there was more than one of me? Actually I can’t imagine, but this editorial was definitely as close as we are going to get to that idea. The manipulation of one's reflection was the inspiration for the shoot. I put a mood board together sent it to my girl Valine and got to work on these new visuals. With a great understanding of what we wanted to bring to life, this ended up being our finished product. Collaborating with other creatives is so exciting, specially when both parties understand the vision.
Custom Made By Katherine Mateo